Welcome to the InfoSci Platform
Whom to Trust for Financial Advice?: The Quality of Stock Recommendations on Twitter

Whom to Trust for Financial Advice?: The Quality of Stock Recommendations on Twitter

Simon Pickert, Philipp Sandner
Copyright: © 2015 |Pages: 33
ISBN13: 9781466684089|ISBN10: 1466684089|EISBN13: 9781466684096
DOI: 10.4018/978-1-4666-8408-9.ch008
Cite Chapter Cite Chapter

MLA

Pickert, Simon, and Philipp Sandner. "Whom to Trust for Financial Advice?: The Quality of Stock Recommendations on Twitter." Maximizing Commerce and Marketing Strategies through Micro-Blogging, edited by Janée N. Burkhalter and Natalie T. Wood, IGI Global, 2015, pp. 175-207. https://doi.org/10.4018/978-1-4666-8408-9.ch008

APA

Pickert, S. & Sandner, P. (2015). Whom to Trust for Financial Advice?: The Quality of Stock Recommendations on Twitter. In J. Burkhalter & N. Wood (Eds.), Maximizing Commerce and Marketing Strategies through Micro-Blogging (pp. 175-207). IGI Global. https://doi.org/10.4018/978-1-4666-8408-9.ch008

Chicago

Pickert, Simon, and Philipp Sandner. "Whom to Trust for Financial Advice?: The Quality of Stock Recommendations on Twitter." In Maximizing Commerce and Marketing Strategies through Micro-Blogging, edited by Janée N. Burkhalter and Natalie T. Wood, 175-207. Hershey, PA: IGI Global, 2015. https://doi.org/10.4018/978-1-4666-8408-9.ch008

Export Reference

Mendeley
Favorite

Abstract

Twitter has become a popular online platform for individuals seeking news and advice about financial assets. In this study, we examine which user characteristics relate to the quality of investment advice. Due to the fact that Twitter allows users to anonymously create and share content, a large portion of the information and investment advice found on its channels turns out to be non-useful, misleading or even incorrect. Using methods from computational linguistics to analyze roughly 9 million tweets, our findings show that a set of behavior-based user features, as well as characteristics of the message content relate to the quality of proffered investment advice.

Request Access

You do not own this content. Please login to recommend this title to your institution's librarian or purchase it from the IGI Global bookstore.