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Open Innovation Practices Applied to Efficient Replenishment

Open Innovation Practices Applied to Efficient Replenishment

Carmen De Pablos Heredero, Jose Luis Montes Botella, Ignacio Soret Los Santos
Copyright: © 2015 |Pages: 19
ISBN13: 9781466683686|ISBN10: 1466683686|EISBN13: 9781466683693
DOI: 10.4018/978-1-4666-8368-6.ch006
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MLA

Heredero, Carmen De Pablos, et al. "Open Innovation Practices Applied to Efficient Replenishment." Improving Organizational Effectiveness with Enterprise Information Systems, edited by João Eduardo Varajão, et al., IGI Global, 2015, pp. 89-107. https://doi.org/10.4018/978-1-4666-8368-6.ch006

APA

Heredero, C. D., Botella, J. L., & Santos, I. S. (2015). Open Innovation Practices Applied to Efficient Replenishment. In J. Varajão, M. Cruz-Cunha, & R. Martinho (Eds.), Improving Organizational Effectiveness with Enterprise Information Systems (pp. 89-107). IGI Global. https://doi.org/10.4018/978-1-4666-8368-6.ch006

Chicago

Heredero, Carmen De Pablos, Jose Luis Montes Botella, and Ignacio Soret Los Santos. "Open Innovation Practices Applied to Efficient Replenishment." In Improving Organizational Effectiveness with Enterprise Information Systems, edited by João Eduardo Varajão, Maria Manuela Cruz-Cunha, and Ricardo Martinho, 89-107. Hershey, PA: IGI Global, 2015. https://doi.org/10.4018/978-1-4666-8368-6.ch006

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Abstract

To collaborate with customers by making use of innovative strategies is today required. For this it is necessary to adapt the business innovation system to the characteristics of the market demands taking into account the technological and social change. The aim of this book chapter consists of proposing a model that allows the measurement of knowledge and the generation of organizational improvement in the initiatives of customers' co-creation in innovative processes. The model explains how the relational capital in a firm increases as strategic generic actions are promoted in the supplier, in the product, in the customer, in the distribution channel and other general business variables. The model has already been applied to efficient replenishment practices in the Spanish market.

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