The Role of Destination Management Organizations in Exploiting Global Opportunities of Tourism Destinations

The Role of Destination Management Organizations in Exploiting Global Opportunities of Tourism Destinations

Francesco Maria Barbini, Manuela Presutti
ISBN13: 9781466686069|ISBN10: 1466686065|EISBN13: 9781466686076
DOI: 10.4018/978-1-4666-8606-9.ch005
Cite Chapter Cite Chapter

MLA

Barbini, Francesco Maria, and Manuela Presutti. "The Role of Destination Management Organizations in Exploiting Global Opportunities of Tourism Destinations." Handbook of Research on Global Hospitality and Tourism Management, edited by Angelo A. Camillo, IGI Global, 2015, pp. 54-78. https://doi.org/10.4018/978-1-4666-8606-9.ch005

APA

Barbini, F. M. & Presutti, M. (2015). The Role of Destination Management Organizations in Exploiting Global Opportunities of Tourism Destinations. In A. Camillo (Ed.), Handbook of Research on Global Hospitality and Tourism Management (pp. 54-78). IGI Global. https://doi.org/10.4018/978-1-4666-8606-9.ch005

Chicago

Barbini, Francesco Maria, and Manuela Presutti. "The Role of Destination Management Organizations in Exploiting Global Opportunities of Tourism Destinations." In Handbook of Research on Global Hospitality and Tourism Management, edited by Angelo A. Camillo, 54-78. Hershey, PA: IGI Global, 2015. https://doi.org/10.4018/978-1-4666-8606-9.ch005

Export Reference

Mendeley
Favorite

Abstract

The aim of this chapter is to study the cooperation between Destination Management Organizations and hospitality stakeholders. The following research questions are addressed in this research: 1. What is the stakeholders' attitude toward cooperation with DMOs in a new destination and in a mass-tourism destination? 2. In DMOs' perspective, what are the most effective strategies to foster cooperation within the destination? 3. What is the level of commitment of hospitality stakeholders with respect to cooperation with DMOs? In order to discuss these points we provide an analysis of two Italian destinations. Specifically we examine an established mass-tourism destination and a new destination. By investigating this relationship we also analyze how cooperation has developed during the years within two destinations, and if actually hospitality stakeholders are interested in cooperating with DMOs, in achieving the destinations' common goals.

Request Access

You do not own this content. Please login to recommend this title to your institution's librarian or purchase it from the IGI Global bookstore.