MLA
Baier, Daniel, et al. "Analyzing Online Reviews to Measure Augmented Reality Acceptance at the Point of Sale: The Case of IKEA." Mobile Computing and Wireless Networks: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2016, pp. 1714-1736. https://doi.org/10.4018/978-1-4666-8751-6.ch077
APA
Baier, D., Rese, A., & Schreiber, S. (2016). Analyzing Online Reviews to Measure Augmented Reality Acceptance at the Point of Sale: The Case of IKEA. In I. Management Association (Ed.), Mobile Computing and Wireless Networks: Concepts, Methodologies, Tools, and Applications (pp. 1714-1736). IGI Global. https://doi.org/10.4018/978-1-4666-8751-6.ch077
Chicago
Baier, Daniel, Alexandra Rese, and Stefanie Schreiber. "Analyzing Online Reviews to Measure Augmented Reality Acceptance at the Point of Sale: The Case of IKEA." In Mobile Computing and Wireless Networks: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 1714-1736. Hershey, PA: IGI Global, 2016. https://doi.org/10.4018/978-1-4666-8751-6.ch077
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