MLA
Silvestri, Cecilia. "Investigation between the Quality Factors and Consumer Behaviour, through Customer Segmentation of a Shopping Centre: A Case Study." Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector, edited by Upendra Singh Panwar, et al., IGI Global, 2016, pp. 1-30. https://doi.org/10.4018/978-1-5225-0143-5.ch001
APA
Silvestri, C. (2016). Investigation between the Quality Factors and Consumer Behaviour, through Customer Segmentation of a Shopping Centre: A Case Study. In U. Panwar, R. Kumar, & N. Ray (Eds.), Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector (pp. 1-30). IGI Global. https://doi.org/10.4018/978-1-5225-0143-5.ch001
Chicago
Silvestri, Cecilia. "Investigation between the Quality Factors and Consumer Behaviour, through Customer Segmentation of a Shopping Centre: A Case Study." In Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector, edited by Upendra Singh Panwar, Raj Kumar, and Nilanjan Ray, 1-30. Hershey, PA: IGI Global, 2016. https://doi.org/10.4018/978-1-5225-0143-5.ch001
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