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Teaching Casual Writing for Professional Success with Twitter: Digital Small Talk and the New Textese

Teaching Casual Writing for Professional Success with Twitter: Digital Small Talk and the New Textese

Amy Rubens
Copyright: © 2017 |Pages: 21
ISBN13: 9781522505624|ISBN10: 1522505628|EISBN13: 9781522505631
DOI: 10.4018/978-1-5225-0562-4.ch012
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MLA

Rubens, Amy. "Teaching Casual Writing for Professional Success with Twitter: Digital Small Talk and the New Textese." Engaging 21st Century Writers with Social Media, edited by Kendra N. Bryant, IGI Global, 2017, pp. 200-220. https://doi.org/10.4018/978-1-5225-0562-4.ch012

APA

Rubens, A. (2017). Teaching Casual Writing for Professional Success with Twitter: Digital Small Talk and the New Textese. In K. Bryant (Ed.), Engaging 21st Century Writers with Social Media (pp. 200-220). IGI Global. https://doi.org/10.4018/978-1-5225-0562-4.ch012

Chicago

Rubens, Amy. "Teaching Casual Writing for Professional Success with Twitter: Digital Small Talk and the New Textese." In Engaging 21st Century Writers with Social Media, edited by Kendra N. Bryant, 200-220. Hershey, PA: IGI Global, 2017. https://doi.org/10.4018/978-1-5225-0562-4.ch012

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Abstract

Using social media to construct a digital, professional presence for the job search is a necessity in today's labor market. Millennials are skilled in using social media for personal purposes but cannot immediately intuit how to use familiar social media outlets in professional contexts. Writing instructors can guide students in enacting an online, professional presence through digitally mediated communication practices that increasingly are seen as valuable in the workplace. Instead of training students away from using “textese,” instructors should help students develop an abbreviated writing style that is strategic, consistent, and responsive to the needs of their audience. Twitter is the best social media platform in which to help students achieve these learning goals. This chapter provides readers with a description of a capstone, problem-based learning assignment in which students use Twitter to market their professional selves, network, and improve their digital workplace writing skills.

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