MLA
Ditizio, Amber A., and Alan D. Smith. "Transformation of CRM and Supply Chain Management Techniques in a New Venture." Organizational Productivity and Performance Measurements Using Predictive Modeling and Analytics, edited by Madjid Tavana, et al., IGI Global, 2017, pp. 96-114. https://doi.org/10.4018/978-1-5225-0654-6.ch006
APA
Ditizio, A. A. & Smith, A. D. (2017). Transformation of CRM and Supply Chain Management Techniques in a New Venture. In M. Tavana, K. Szabat, & K. Puranam (Eds.), Organizational Productivity and Performance Measurements Using Predictive Modeling and Analytics (pp. 96-114). IGI Global. https://doi.org/10.4018/978-1-5225-0654-6.ch006
Chicago
Ditizio, Amber A., and Alan D. Smith. "Transformation of CRM and Supply Chain Management Techniques in a New Venture." In Organizational Productivity and Performance Measurements Using Predictive Modeling and Analytics, edited by Madjid Tavana, Kathryn Szabat, and Kartikeya Puranam, 96-114. Hershey, PA: IGI Global, 2017. https://doi.org/10.4018/978-1-5225-0654-6.ch006
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