Reference Hub3
Advanced Issues of Internationalization, International Entrepreneurship, and Entrepreneurial Marketing in SMEs

Advanced Issues of Internationalization, International Entrepreneurship, and Entrepreneurial Marketing in SMEs

Kijpokin Kasemsap
ISSN: 2379-7398|EISSN: 2379-7401|EISBN13: 9781466694163|DOI: 10.4018/IJSECSR.2016010103
Cite Article Cite Article

MLA

Kasemsap, Kijpokin. "Advanced Issues of Internationalization, International Entrepreneurship, and Entrepreneurial Marketing in SMEs." IJSECSR vol.1, no.1 2016: pp.32-44. http://doi.org/10.4018/IJSECSR.2016010103

APA

Kasemsap, K. (2016). Advanced Issues of Internationalization, International Entrepreneurship, and Entrepreneurial Marketing in SMEs. International Journal of Sustainable Entrepreneurship and Corporate Social Responsibility (IJSECSR), 1(1), 32-44. http://doi.org/10.4018/IJSECSR.2016010103

Chicago

Kasemsap, Kijpokin. "Advanced Issues of Internationalization, International Entrepreneurship, and Entrepreneurial Marketing in SMEs," International Journal of Sustainable Entrepreneurship and Corporate Social Responsibility (IJSECSR) 1, no.1: 32-44. http://doi.org/10.4018/IJSECSR.2016010103

Export Reference

Mendeley
Favorite Full-Issue Download

Abstract

The purpose of this article is to summarize the insights from the literature review focusing on the advanced issues of internationalization, international entrepreneurship, and entrepreneurial marketing in SMEs. SMEs with a higher degree of internationalization, international entrepreneurship, and entrepreneurial marketing are able to innovate more, as well as protect and exploit better those innovations. Without appropriate capabilities and knowledge, international expansion of SMEs may not lead to the improved performance. Thus, an important role of SME managers is to establish their capabilities that are useful for the execution of internationalization, international entrepreneurship, and entrepreneurial marketing in global business. Extending collaboration to the international arena through internationalization, international entrepreneurship, and entrepreneurial marketing can strengthen the opportunities for SMEs.

Request Access

You do not own this content. Please login to recommend this title to your institution's librarian or purchase it from the IGI Global bookstore.