Promoting Library Services in a Digital Environment in Zimbabwe

Promoting Library Services in a Digital Environment in Zimbabwe

Blessing Chiparausha, Josiline Phiri Chigwada
ISBN13: 9781522574293|ISBN10: 1522574298|EISBN13: 9781522574309
DOI: 10.4018/978-1-5225-7429-3.ch015
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MLA

Chiparausha, Blessing, and Josiline Phiri Chigwada. "Promoting Library Services in a Digital Environment in Zimbabwe." Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions, edited by Patrick Ngulube, IGI Global, 2019, pp. 284-296. https://doi.org/10.4018/978-1-5225-7429-3.ch015

APA

Chiparausha, B. & Chigwada, J. P. (2019). Promoting Library Services in a Digital Environment in Zimbabwe. In P. Ngulube (Ed.), Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions (pp. 284-296). IGI Global. https://doi.org/10.4018/978-1-5225-7429-3.ch015

Chicago

Chiparausha, Blessing, and Josiline Phiri Chigwada. "Promoting Library Services in a Digital Environment in Zimbabwe." In Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions, edited by Patrick Ngulube, 284-296. Hershey, PA: IGI Global, 2019. https://doi.org/10.4018/978-1-5225-7429-3.ch015

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Abstract

This chapter documents the strategies that are employed by librarians in promoting library and information services in Zimbabwe. The study also sought to ascertain the perceptions of librarians towards promoting library service in Zimbabwe in a digital environment and assess the challenges faced by librarians when promoting library and information services in Zimbabwe in a digital environment. A study was done, and the participants were drawn from academics, the public, schools, and special libraries. An online questionnaire was posted on Survey Monkey and librarians were invited to participate from the Zimbabwe Library Association social media platforms. Data was analysed thematically using the objectives of the study. It was discovered that despite facing a number of challenges when promoting library and information services, participants were using various strategies to promote their services. The authors recommend continuing professional development of librarians to effectively deliver their services in a digital environment.

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