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The Society of the Digital Swarm: Microblogging and Construction of Subjectivity in Homo Digitalis

The Society of the Digital Swarm: Microblogging and Construction of Subjectivity in Homo Digitalis

Daniel Toscano López
ISBN13: 9781522571520|ISBN10: 1522571523|EISBN13: 9781522571537
DOI: 10.4018/978-1-5225-7152-0.ch006
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MLA

López, Daniel Toscano. "The Society of the Digital Swarm: Microblogging and Construction of Subjectivity in Homo Digitalis." Handbook of Research on Industrial Advancement in Scientific Knowledge, edited by Vicente González-Prida Diaz and Jesus Pedro Zamora Bonilla, IGI Global, 2019, pp. 95-110. https://doi.org/10.4018/978-1-5225-7152-0.ch006

APA

López, D. T. (2019). The Society of the Digital Swarm: Microblogging and Construction of Subjectivity in Homo Digitalis. In V. Diaz & J. Bonilla (Eds.), Handbook of Research on Industrial Advancement in Scientific Knowledge (pp. 95-110). IGI Global. https://doi.org/10.4018/978-1-5225-7152-0.ch006

Chicago

López, Daniel Toscano. "The Society of the Digital Swarm: Microblogging and Construction of Subjectivity in Homo Digitalis." In Handbook of Research on Industrial Advancement in Scientific Knowledge, edited by Vicente González-Prida Diaz and Jesus Pedro Zamora Bonilla, 95-110. Hershey, PA: IGI Global, 2019. https://doi.org/10.4018/978-1-5225-7152-0.ch006

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Abstract

This chapter seeks to show how the society of the digital swarm we live in has changed the way individuals behave to the point that we have become Homo digitalis. These changes occur with information privatization, meaning that not only are we passive consumers, but we are also producers and issuers of digital communication. The overarching argument of this reflection is the disappearance of the “reality principle” in the political, economic, and social spheres. This text highlights that the loss of the reality principle is the effect of microblogging as a digital practice, the uses of which can either impoverish the space of people's experience to undermine the public space or achieve the mobilization of citizens against of the censorship of the traditional means of communication by authoritarian political regimes, such as the case of the Arab Spring in 2011.

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