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The Effect of Popular Culture on TV Program Genres Within Globalization Process

The Effect of Popular Culture on TV Program Genres Within Globalization Process

Nimet Ersin
Copyright: © 2019 |Pages: 18
ISBN13: 9781522584919|ISBN10: 1522584919|EISBN13: 9781522584926
DOI: 10.4018/978-1-5225-8491-9.ch005
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MLA

Ersin, Nimet. "The Effect of Popular Culture on TV Program Genres Within Globalization Process." Handbook of Research on Consumption, Media, and Popular Culture in the Global Age, edited by Ozlen Ozgen, IGI Global, 2019, pp. 76-93. https://doi.org/10.4018/978-1-5225-8491-9.ch005

APA

Ersin, N. (2019). The Effect of Popular Culture on TV Program Genres Within Globalization Process. In O. Ozgen (Ed.), Handbook of Research on Consumption, Media, and Popular Culture in the Global Age (pp. 76-93). IGI Global. https://doi.org/10.4018/978-1-5225-8491-9.ch005

Chicago

Ersin, Nimet. "The Effect of Popular Culture on TV Program Genres Within Globalization Process." In Handbook of Research on Consumption, Media, and Popular Culture in the Global Age, edited by Ozlen Ozgen, 76-93. Hershey, PA: IGI Global, 2019. https://doi.org/10.4018/978-1-5225-8491-9.ch005

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Abstract

In the process of globalization, popular culture has spread all around the world far more easily via television. Following 1980s, commercial televisions increasing together with the dominance of liberal economy have operated in accordance with commercial logic, and therefore, television programs have been produced for upper ratings, accordingly for getting high advertisement profits. Together with globalization, television programs have rather focused on entertainment. Popular culture has influenced programme genres both in terms of making existing programs entertaining and emerging novel amusing program genres. In this chapter, following the discussions on popular culture, the increase in entertainment in television programs is generally discussed, and then, the increase in entertainment in television programs in Turkey in the process of globalization is analyzed.

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