Towards a Classification Framework for Concepts of Innovation for and From Emerging Markets

Towards a Classification Framework for Concepts of Innovation for and From Emerging Markets

Martin Albert, Stefan Huesig
ISBN13: 9781522576389|ISBN10: 152257638X|EISBN13: 9781522576396
DOI: 10.4018/978-1-5225-7638-9.ch004
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MLA

Albert, Martin, and Stefan Huesig. "Towards a Classification Framework for Concepts of Innovation for and From Emerging Markets." Responsible, Sustainable, and Globally Aware Management in the Fourth Industrial Revolution, edited by Ziska Fields and Stefan Huesig, IGI Global, 2019, pp. 76-104. https://doi.org/10.4018/978-1-5225-7638-9.ch004

APA

Albert, M. & Huesig, S. (2019). Towards a Classification Framework for Concepts of Innovation for and From Emerging Markets. In Z. Fields & S. Huesig (Eds.), Responsible, Sustainable, and Globally Aware Management in the Fourth Industrial Revolution (pp. 76-104). IGI Global. https://doi.org/10.4018/978-1-5225-7638-9.ch004

Chicago

Albert, Martin, and Stefan Huesig. "Towards a Classification Framework for Concepts of Innovation for and From Emerging Markets." In Responsible, Sustainable, and Globally Aware Management in the Fourth Industrial Revolution, edited by Ziska Fields and Stefan Huesig, 76-104. Hershey, PA: IGI Global, 2019. https://doi.org/10.4018/978-1-5225-7638-9.ch004

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Abstract

A closer look at innovation for and from emerging markets reveals that a variety of different terms and concepts related to this type of innovation exist. The objective of this conceptual work is to develop a theoretical classification framework based on a comprehensive literature overview that provides a starting point for structuring these different terms and concepts. After a first investigation and comprehensive search for the keywords “reverse,” “frugal,” “jugaad,” and “bottom of pyramid” in the Google Scholar database, 19 different texts were identified and classified for further analysis. As a result, 33 identified terms concerning innovation for and from emerging markets, various spellings and synonyms are presented. Finally, a theoretical-based classification framework is derived and the criteria “market orientation,” “determinants,” “nature,” “sophistication,” “sustainability,” “novelty,” and “innovator type” was proposed. This classification framework could be used for further research and teaching in innovation, responsible, and sustainable management disciplines.

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