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Innovation and Commercial Orientation: A Case of Premier Technology Institution in India

Innovation and Commercial Orientation: A Case of Premier Technology Institution in India

Bhaskar Bhowmick, Susmita Ghosh
Copyright: © 2020 |Pages: 21
ISBN13: 9781522592730|ISBN10: 1522592733|EISBN13: 9781522592747
DOI: 10.4018/978-1-5225-9273-0.ch036
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MLA

Bhowmick, Bhaskar, and Susmita Ghosh. "Innovation and Commercial Orientation: A Case of Premier Technology Institution in India." Disruptive Technology: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2020, pp. 724-744. https://doi.org/10.4018/978-1-5225-9273-0.ch036

APA

Bhowmick, B. & Ghosh, S. (2020). Innovation and Commercial Orientation: A Case of Premier Technology Institution in India. In I. Management Association (Ed.), Disruptive Technology: Concepts, Methodologies, Tools, and Applications (pp. 724-744). IGI Global. https://doi.org/10.4018/978-1-5225-9273-0.ch036

Chicago

Bhowmick, Bhaskar, and Susmita Ghosh. "Innovation and Commercial Orientation: A Case of Premier Technology Institution in India." In Disruptive Technology: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 724-744. Hershey, PA: IGI Global, 2020. https://doi.org/10.4018/978-1-5225-9273-0.ch036

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Abstract

The role of technology institutions has evolved many folds in last two decades. This evolution initiates the thought of conceptualizing the construct called Innovation and commercial orientations of technology institutions. The contextual case study focuses on the environmental aspirations and the preparedness by the institute in dealing those. The background thought of Triple-helix model helps to build the scenario. The insight is drawn on the experience in dealing with the variables by the stakeholders, the shortcoming of the newly adopted directions and observing the developments within the environment. The study contributes towards developing a measure of innovation and commercial orientations of technology institutes in emerging country context.

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