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Islam, Sustainable Consumption, and Consumers' Motivations in Nigeria

Islam, Sustainable Consumption, and Consumers' Motivations in Nigeria

AbdulGafar Olawale Fahm
Copyright: © 2020 |Pages: 20
ISBN13: 9781799801252|ISBN10: 179980125X|ISBN13 Softcover: 9781799801269|EISBN13: 9781799801276
DOI: 10.4018/978-1-7998-0125-2.ch010
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MLA

Fahm, AbdulGafar Olawale. "Islam, Sustainable Consumption, and Consumers' Motivations in Nigeria." Global Food Politics and Approaches to Sustainable Consumption: Emerging Research and Opportunities, edited by Luke Amadi and Fidelis Allen, IGI Global, 2020, pp. 201-220. https://doi.org/10.4018/978-1-7998-0125-2.ch010

APA

Fahm, A. O. (2020). Islam, Sustainable Consumption, and Consumers' Motivations in Nigeria. In L. Amadi & F. Allen (Eds.), Global Food Politics and Approaches to Sustainable Consumption: Emerging Research and Opportunities (pp. 201-220). IGI Global. https://doi.org/10.4018/978-1-7998-0125-2.ch010

Chicago

Fahm, AbdulGafar Olawale. "Islam, Sustainable Consumption, and Consumers' Motivations in Nigeria." In Global Food Politics and Approaches to Sustainable Consumption: Emerging Research and Opportunities, edited by Luke Amadi and Fidelis Allen, 201-220. Hershey, PA: IGI Global, 2020. https://doi.org/10.4018/978-1-7998-0125-2.ch010

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Abstract

The chapter considers the views of Islam, consumer, and consumption researchers on the compatibility and incompatibility of Islam with sustainable consumption. To this end, the author examine the consumers' motivations for consumption and critically evaluate their parallels within Islamic norms. Then, the notions of Islam and consumption are analyzed and evaluated in depth. The study also attempts to show the Muslims' perception of consumption and motivation. The findings suggest that Muslim consumers in Nigeria are motivated to practice sustainable consumption and are driven primarily by their Islamic understandings. This study, therefore, recommends the concept of moderation as a major Islamic motivation to consumption sustainability and if put in place could result in a compatible motivation to sustainable consumption.

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