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Immersive Experience: Convergence, Storyworlds, and the Power for Social Impact

Immersive Experience: Convergence, Storyworlds, and the Power for Social Impact

Kate M. McCallum
Copyright: © 2020 |Pages: 32
ISBN13: 9781799824336|ISBN10: 1799824330|EISBN13: 9781799824343
DOI: 10.4018/978-1-7998-2433-6.ch022
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MLA

McCallum, Kate M. "Immersive Experience: Convergence, Storyworlds, and the Power for Social Impact." Handbook of Research on the Global Impacts and Roles of Immersive Media, edited by Jacquelyn Ford Morie and Kate McCallum, IGI Global, 2020, pp. 453-484. https://doi.org/10.4018/978-1-7998-2433-6.ch022

APA

McCallum, K. M. (2020). Immersive Experience: Convergence, Storyworlds, and the Power for Social Impact. In J. Morie & K. McCallum (Eds.), Handbook of Research on the Global Impacts and Roles of Immersive Media (pp. 453-484). IGI Global. https://doi.org/10.4018/978-1-7998-2433-6.ch022

Chicago

McCallum, Kate M. "Immersive Experience: Convergence, Storyworlds, and the Power for Social Impact." In Handbook of Research on the Global Impacts and Roles of Immersive Media, edited by Jacquelyn Ford Morie and Kate McCallum, 453-484. Hershey, PA: IGI Global, 2020. https://doi.org/10.4018/978-1-7998-2433-6.ch022

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Abstract

This chapter examines the evolution of trends in the arts, storytelling, and immersive media, along with the emerging awareness, expansion, and deliberate application of social impact entertainment (SIE). The author discusses how the ideas and concepts of transmedia, convergence, and storyworld-building have now expanded beyond academic theory into more organic commercial and artistic applications. The focus is on how this approach relates to extending intellectual properties and stories into immersive media platforms and beyond. Additionally, the author presents several case studies and examples of emerging arts and media formats to support what we might expect to experience in the near future.

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