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QR Code Applications in Tourism

QR Code Applications in Tourism

Eda Özgül Katlav
Copyright: © 2020 |Pages: 26
ISBN13: 9781799819899|ISBN10: 1799819892|EISBN13: 9781799819905
DOI: 10.4018/978-1-7998-1989-9.ch005
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MLA

Katlav, Eda Özgül. "QR Code Applications in Tourism." Handbook of Research on Smart Technology Applications in the Tourism Industry, edited by Evrim Çeltek, IGI Global, 2020, pp. 89-114. https://doi.org/10.4018/978-1-7998-1989-9.ch005

APA

Katlav, E. Ö. (2020). QR Code Applications in Tourism. In E. Çeltek (Ed.), Handbook of Research on Smart Technology Applications in the Tourism Industry (pp. 89-114). IGI Global. https://doi.org/10.4018/978-1-7998-1989-9.ch005

Chicago

Katlav, Eda Özgül. "QR Code Applications in Tourism." In Handbook of Research on Smart Technology Applications in the Tourism Industry, edited by Evrim Çeltek, 89-114. Hershey, PA: IGI Global, 2020. https://doi.org/10.4018/978-1-7998-1989-9.ch005

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Abstract

With the development of technology, new innovative approaches emerge day by day. With the internet and mobile devices being used more actively, many applications provide great convenience to our lives. This situation has brought about many changes and developments when it is evaluated in terms of both businesses and consumers. Enterprises are using applications that will increase customer satisfaction and loyalty to be different from competitors, adopt in the market, interiorize a sustainable policy, and make more profit. Some technological applications will save customers time and increase satisfaction and loyalty in tourism enterprises and all other businesses. One of these applications is the use of QR codes.

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