Socializing a Knowledge Strategy

Socializing a Knowledge Strategy

Peter H. Jones
ISBN13: 9781599044866|ISBN10: 1599044862|ISBN13 Softcover: 9781616926977|EISBN13: 9781599044880
DOI: 10.4018/978-1-59904-486-6.ch007
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MLA

Jones, Peter H. "Socializing a Knowledge Strategy." Knowledge Management and Business Strategies: Theoretical Frameworks and Empirical Research, edited by El-Sayed Abou-Zeid, IGI Global, 2008, pp. 133-163. https://doi.org/10.4018/978-1-59904-486-6.ch007

APA

Jones, P. H. (2008). Socializing a Knowledge Strategy. In E. Abou-Zeid (Ed.), Knowledge Management and Business Strategies: Theoretical Frameworks and Empirical Research (pp. 133-163). IGI Global. https://doi.org/10.4018/978-1-59904-486-6.ch007

Chicago

Jones, Peter H. "Socializing a Knowledge Strategy." In Knowledge Management and Business Strategies: Theoretical Frameworks and Empirical Research, edited by El-Sayed Abou-Zeid, 133-163. Hershey, PA: IGI Global, 2008. https://doi.org/10.4018/978-1-59904-486-6.ch007

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Abstract

Proponents of the resource-based view of strategic management have argued for processes that align organizational knowledge resources to business strategy. In this view, a unique competitive advantage accrues from accelerating organizational learning and non-appropriable knowledge. An empirical approach known as socialization counters theories of both institutionalization and “strategic alignment.” Socialization diffuses an organization’s knowledge strategy through values leadership and practice-led process redesign. Consistent with structuration theory (interaction of agency and structure), socialization creates enduring, flexible process structures co-constructed by leaders and participants in a domain of practice. Socialization results in durable, accessible processes, uniquely configured to business strategy, and more resilient than acquired process structures. Values leadership orients participants toward the goals, meaning, and value of organizational knowledge inherent in indigenous processes. Socialized business processes are driven by strategic intent, are non-appropriable by competitors, and are oriented to enduring organizational values that protect process integrity. A socialization approach integrates practice-level internal knowledge networks to support business processes and strategy, leveraging and exchanging knowledge more effectively than authoritative (“top-down”) institutionalization.

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