Enablers of Servitization Roles and Action Mechanism

Enablers of Servitization Roles and Action Mechanism

Flair Karaki
ISBN13: 9781799834731|ISBN10: 1799834735|EISBN13: 9781799834748
DOI: 10.4018/978-1-7998-3473-1.ch160
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MLA

Karaki, Flair. "Enablers of Servitization Roles and Action Mechanism." Encyclopedia of Organizational Knowledge, Administration, and Technology, edited by Mehdi Khosrow-Pour D.B.A., IGI Global, 2021, pp. 2321-2337. https://doi.org/10.4018/978-1-7998-3473-1.ch160

APA

Karaki, F. (2021). Enablers of Servitization Roles and Action Mechanism. In M. Khosrow-Pour D.B.A. (Ed.), Encyclopedia of Organizational Knowledge, Administration, and Technology (pp. 2321-2337). IGI Global. https://doi.org/10.4018/978-1-7998-3473-1.ch160

Chicago

Karaki, Flair. "Enablers of Servitization Roles and Action Mechanism." In Encyclopedia of Organizational Knowledge, Administration, and Technology, edited by Mehdi Khosrow-Pour D.B.A., 2321-2337. Hershey, PA: IGI Global, 2021. https://doi.org/10.4018/978-1-7998-3473-1.ch160

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Abstract

To build a long-term competitive advantage, manufacturing industry has witnessed a movement from product offering to a wider value customer-based solutions, which is known as “servitization”. Manufacturers can use any of the service models according to the level of service integration. For the purposes of transforming to a service driven organization, Academic literature has presented various types of enablers to facilitate this transition. The Purpose of this paper is to investigate servitization enablers by answering the following questions: 1- How does organizational cultural differ in servitized manufacturing? 2- How do digital technologies support servitization? 3- How do organizational structure and operations facilitate servitization? 4- What is the role of leadership through the process of servitization? and what is the way to manage personnel during the servitization process? 5- How do enablers interact and link?

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