MLA
Aggarwal, Aanchal, and Nupur Arora. "Gamification and Advergaming: An Overview of the Innovative Brain Tool in the Field of Advertising." Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports, edited by Information Resources Management Association, IGI Global, 2021, pp. 183-192. https://doi.org/10.4018/978-1-7998-7707-3.ch011
APA
Aggarwal, A. & Arora, N. (2021). Gamification and Advergaming: An Overview of the Innovative Brain Tool in the Field of Advertising. In I. Management Association (Ed.), Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports (pp. 183-192). IGI Global. https://doi.org/10.4018/978-1-7998-7707-3.ch011
Chicago
Aggarwal, Aanchal, and Nupur Arora. "Gamification and Advergaming: An Overview of the Innovative Brain Tool in the Field of Advertising." In Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports, edited by Information Resources Management Association, 183-192. Hershey, PA: IGI Global, 2021. https://doi.org/10.4018/978-1-7998-7707-3.ch011
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