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Promotion of Digital Entrepreneurship for Youth Employability in the Post Covid-19 Era

Promotion of Digital Entrepreneurship for Youth Employability in the Post Covid-19 Era

Tlou Maggie Masenya
Copyright: © 2021 |Pages: 21
ISBN13: 9781799866329|ISBN10: 1799866327|ISBN13 Softcover: 9781799866336|EISBN13: 9781799866343
DOI: 10.4018/978-1-7998-6632-9.ch007
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MLA

Masenya, Tlou Maggie. "Promotion of Digital Entrepreneurship for Youth Employability in the Post Covid-19 Era." Handbook of Research on Sustaining SMEs and Entrepreneurial Innovation in the Post-COVID-19 Era, edited by Neeta Baporikar, IGI Global, 2021, pp. 122-142. https://doi.org/10.4018/978-1-7998-6632-9.ch007

APA

Masenya, T. M. (2021). Promotion of Digital Entrepreneurship for Youth Employability in the Post Covid-19 Era. In N. Baporikar (Ed.), Handbook of Research on Sustaining SMEs and Entrepreneurial Innovation in the Post-COVID-19 Era (pp. 122-142). IGI Global. https://doi.org/10.4018/978-1-7998-6632-9.ch007

Chicago

Masenya, Tlou Maggie. "Promotion of Digital Entrepreneurship for Youth Employability in the Post Covid-19 Era." In Handbook of Research on Sustaining SMEs and Entrepreneurial Innovation in the Post-COVID-19 Era, edited by Neeta Baporikar, 122-142. Hershey, PA: IGI Global, 2021. https://doi.org/10.4018/978-1-7998-6632-9.ch007

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Abstract

The persistently high youth unemployment rate has long been one of the most pressing socio-economic problems in South Africa. This calls for a mix of innovative, creativity, digital skills, and entrepreneurial spirit to create job opportunities and prepare the youth for the digital economy. Digital entrepreneurship is perceived as a key pillar for job creation and economic growth. The purpose of this chapter was to investigate the role of digital entrepreneurship development in promoting youth employment through the application of novel digital technologies and the innovative application of such technologies. Barriers to effective digital entrepreneurship development were identified and among others include inadequate funding, lack of infrastructure and resources, lack of digital and entrepreneurial skills, poor collaboration between stakeholders, lack of awareness in digital entrepreneurship opportunities, and lack of appropriate mentors and role models. The chapter proposed a roadmap for promoting digital entrepreneurship development among youth in South Africa.

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