Analysis of Poster Designs of Turkish TV Series on Ottoman History: Resurrection Ertugrul and Magnificent Century Examples

Analysis of Poster Designs of Turkish TV Series on Ottoman History: Resurrection Ertugrul and Magnificent Century Examples

Bahar Soğukkuyu
ISBN13: 9781799871804|ISBN10: 1799871800|EISBN13: 9781799871828
DOI: 10.4018/978-1-7998-7180-4.ch050
Cite Chapter Cite Chapter

MLA

Soğukkuyu, Bahar. "Analysis of Poster Designs of Turkish TV Series on Ottoman History: Resurrection Ertugrul and Magnificent Century Examples." Handbook of Research on Contemporary Approaches to Orientalism in Media and Beyond, edited by Işıl Tombul and Gülşah Sarı, IGI Global, 2021, pp. 888-903. https://doi.org/10.4018/978-1-7998-7180-4.ch050

APA

Soğukkuyu, B. (2021). Analysis of Poster Designs of Turkish TV Series on Ottoman History: Resurrection Ertugrul and Magnificent Century Examples. In I. Tombul & G. Sarı (Eds.), Handbook of Research on Contemporary Approaches to Orientalism in Media and Beyond (pp. 888-903). IGI Global. https://doi.org/10.4018/978-1-7998-7180-4.ch050

Chicago

Soğukkuyu, Bahar. "Analysis of Poster Designs of Turkish TV Series on Ottoman History: Resurrection Ertugrul and Magnificent Century Examples." In Handbook of Research on Contemporary Approaches to Orientalism in Media and Beyond, edited by Işıl Tombul and Gülşah Sarı, 888-903. Hershey, PA: IGI Global, 2021. https://doi.org/10.4018/978-1-7998-7180-4.ch050

Export Reference

Mendeley
Favorite

Abstract

TV series are significant media products when considered as part of audience's leisure activities at home. Marketing of leisure activities to the audience in front of the screen as an indicator of individuality is one of the basic conditions of media consumption. With the watched product, the person feels that he belongs to a community, or, on the contrary, he is unique. It is possible for the individual who watches the historical series to adopt/reflect the national and social spirit. Again, as a part of the consumer society, the displays of the spectacular elements that emphasize the individual's need to express himself/herself with commodities are quite high. In the study, the poster designs of two series that are shown in Turkey (and in various countries of the world) and reach a wide audience have been examined with both visual design elements and principles and semiotics to reveal clues about cultural memory and orientalism in terms of reflecting the Ottoman history.

Request Access

You do not own this content. Please login to recommend this title to your institution's librarian or purchase it from the IGI Global bookstore.