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Electronic Commerce and Decision Support Systems: Theories and Applications

Electronic Commerce and Decision Support Systems: Theories and Applications

Kijpokin Kasemsap
Copyright: © 2021 |Pages: 19
ISBN13: 9781799889571|ISBN10: 1799889572|EISBN13: 9781799889588
DOI: 10.4018/978-1-7998-8957-1.ch032
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MLA

Kasemsap, Kijpokin. "Electronic Commerce and Decision Support Systems: Theories and Applications." Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business, edited by Information Resources Management Association, IGI Global, 2021, pp. 602-620. https://doi.org/10.4018/978-1-7998-8957-1.ch032

APA

Kasemsap, K. (2021). Electronic Commerce and Decision Support Systems: Theories and Applications. In I. Management Association (Ed.), Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business (pp. 602-620). IGI Global. https://doi.org/10.4018/978-1-7998-8957-1.ch032

Chicago

Kasemsap, Kijpokin. "Electronic Commerce and Decision Support Systems: Theories and Applications." In Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business, edited by Information Resources Management Association, 602-620. Hershey, PA: IGI Global, 2021. https://doi.org/10.4018/978-1-7998-8957-1.ch032

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Abstract

Electronic Commerce (e-commerce) is an advanced online business tool that allows many companies to launch their websites and helps customers search their specific products shown on the websites. Decision Support Systems (DSSs) are computerized tools designed to facilitate strategic decision making. With the support of data mining and business intelligence methods, DSSs can effectively increase the performance of decision making and can present a sophisticated method of managerial thinking in a timely and effective manner toward gaining competitive advantage. The chapter argues that utilizing e-commerce and DSSs has the potential to enhance business performance and reach strategic goals in modern business.

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