Examining Virtual Classroom Platforms in Hospitality Education: Effect of Service Quality, Perceived Ease of Use, and Perceived Usefulness

Examining Virtual Classroom Platforms in Hospitality Education: Effect of Service Quality, Perceived Ease of Use, and Perceived Usefulness

Pratik Ghosh, Deepika Jhamb
ISBN13: 9781799875451|ISBN10: 1799875458|EISBN13: 9781799875468
DOI: 10.4018/978-1-7998-7545-1.ch019
Cite Chapter Cite Chapter

MLA

Ghosh, Pratik, and Deepika Jhamb. "Examining Virtual Classroom Platforms in Hospitality Education: Effect of Service Quality, Perceived Ease of Use, and Perceived Usefulness." Handbook of Research on the Platform Economy and the Evolution of E-Commerce, edited by Myriam Ertz, IGI Global, 2022, pp. 435-462. https://doi.org/10.4018/978-1-7998-7545-1.ch019

APA

Ghosh, P. & Jhamb, D. (2022). Examining Virtual Classroom Platforms in Hospitality Education: Effect of Service Quality, Perceived Ease of Use, and Perceived Usefulness. In M. Ertz (Ed.), Handbook of Research on the Platform Economy and the Evolution of E-Commerce (pp. 435-462). IGI Global. https://doi.org/10.4018/978-1-7998-7545-1.ch019

Chicago

Ghosh, Pratik, and Deepika Jhamb. "Examining Virtual Classroom Platforms in Hospitality Education: Effect of Service Quality, Perceived Ease of Use, and Perceived Usefulness." In Handbook of Research on the Platform Economy and the Evolution of E-Commerce, edited by Myriam Ertz, 435-462. Hershey, PA: IGI Global, 2022. https://doi.org/10.4018/978-1-7998-7545-1.ch019

Export Reference

Mendeley
Favorite

Abstract

Though hospitality education relies strongly on experiential learning, the COVID-19 pandemic has compelled all the higher educational institutions including the institute of hotel managements (IHMs) to restrict on-campus learning. As the only possible solution to deliver uninterrupted knowledge and skills to the students under these adverse circumstances, the management of these IHMs has quickly retorted to virtual classrooms. Many virtual platforms such as Google Meet, Microsoft Teams, Zoom, Cisco Webex, etc. emerged as the elixir for the institutions with customized features to fulfil the learning needs of the students. This necessitates the need to not only examine and compare the perceptions of these platforms based on virtual classroom service quality, perceived ease of use, and perceived usefulness but also to understand the impact of these perceptions on the future scope in terms of satisfaction and behavioral intentions of the hospitality students in IHMs.

Request Access

You do not own this content. Please login to recommend this title to your institution's librarian or purchase it from the IGI Global bookstore.