Modelling Business in Healthcare: Challenges on Emerging Technology Adoption for Innovative Solutions

Modelling Business in Healthcare: Challenges on Emerging Technology Adoption for Innovative Solutions

George Leal Jamil, Arthur Henrique Oliveira Melo, Guilherme Jamil Rodrigues, Liliane Carvalho Jamil, Augusto Alves Pinho Vieira
ISBN13: 9781799880110|ISBN10: 1799880117|EISBN13: 9781799880127
DOI: 10.4018/978-1-7998-8011-0.ch007
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MLA

Jamil, George Leal, et al. "Modelling Business in Healthcare: Challenges on Emerging Technology Adoption for Innovative Solutions." Handbook of Research on Essential Information Approaches to Aiding Global Health in the One Health Context, edited by Jorge Lima de Magalhães, et al., IGI Global, 2022, pp. 125-148. https://doi.org/10.4018/978-1-7998-8011-0.ch007

APA

Jamil, G. L., Melo, A. H., Rodrigues, G. J., Jamil, L. C., & Vieira, A. A. (2022). Modelling Business in Healthcare: Challenges on Emerging Technology Adoption for Innovative Solutions. In J. Lima de Magalhães, Z. Hartz, G. Jamil, H. Silveira, & L. Jamil (Eds.), Handbook of Research on Essential Information Approaches to Aiding Global Health in the One Health Context (pp. 125-148). IGI Global. https://doi.org/10.4018/978-1-7998-8011-0.ch007

Chicago

Jamil, George Leal, et al. "Modelling Business in Healthcare: Challenges on Emerging Technology Adoption for Innovative Solutions." In Handbook of Research on Essential Information Approaches to Aiding Global Health in the One Health Context, edited by Jorge Lima de Magalhães, et al., 125-148. Hershey, PA: IGI Global, 2022. https://doi.org/10.4018/978-1-7998-8011-0.ch007

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Abstract

The appeal for new business models is at high level nowadays in all market sectors involving all economic agents. Dealing with classical, non-responsive, bureaucratic structures, traditional organizational arrangements impose delays on management, ineffective control features, and, more critical, limitations to innovate. In this chapter, the authors analyze the proposition for new business models with the consideration of two huge pressuring motivations: to innovate in the healthcare sector and adopt emerging technologies. Both dimensions brought opportune facts for business models development and application, but, with an immense and uncontrolled dynamicity, also produced a confused, turbulent scenario where the academic and scientific knowledge, always demanded, was not developed and communicated efficiently. To address this imperfect scenario, the authors present their reflections around perspectives on building and applying business models supported by emerging technologies for the healthcare sector, offering a background to foster these discussions in further studies and decision-making contexts.

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