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Role of Social Media in the COVID-19 Pandemic: A Literature Review

Role of Social Media in the COVID-19 Pandemic: A Literature Review

Kriti Aggarwal, Sunil K. Singh, Muskaan Chopra, Sudhakar Kumar
ISBN13: 9781799884132|ISBN10: 1799884139|ISBN13 Softcover: 9781799884149|EISBN13: 9781799884156
DOI: 10.4018/978-1-7998-8413-2.ch004
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MLA

Aggarwal, Kriti, et al. "Role of Social Media in the COVID-19 Pandemic: A Literature Review." Data Mining Approaches for Big Data and Sentiment Analysis in Social Media, edited by Brij B. Gupta, et al., IGI Global, 2022, pp. 91-115. https://doi.org/10.4018/978-1-7998-8413-2.ch004

APA

Aggarwal, K., Singh, S. K., Chopra, M., & Kumar, S. (2022). Role of Social Media in the COVID-19 Pandemic: A Literature Review. In B. Gupta, D. Peraković, A. Abd El-Latif, & D. Gupta (Eds.), Data Mining Approaches for Big Data and Sentiment Analysis in Social Media (pp. 91-115). IGI Global. https://doi.org/10.4018/978-1-7998-8413-2.ch004

Chicago

Aggarwal, Kriti, et al. "Role of Social Media in the COVID-19 Pandemic: A Literature Review." In Data Mining Approaches for Big Data and Sentiment Analysis in Social Media, edited by Brij B. Gupta, et al., 91-115. Hershey, PA: IGI Global, 2022. https://doi.org/10.4018/978-1-7998-8413-2.ch004

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Abstract

Today, social networks and media have become an integral part of everyone's daily existence. The rising popularity of social media has increased tenfold during the times of COVID-19 when people were forced to isolate following social distancing norms. Between July 2020 and July 2021, active social users grew to 520 million. The COVID-19 crisis has resulted in the usage of digital platforms not only for entertainment purposes but also for educational and corporate reasons. Hence, the spread of information has increased excessively on every social media platform. This has resulted in an equal rise of false information. The term infodemic was widely introduced during COVID-19 to explain the harmful effects of misinformation through social media. The chapter, hence, argues that the advantages of social media surpasses the dangers of misinformation. It discusses the role of COVID-19 in digitalization and how social media has helped in provision of various industries.

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