Comprehensive Analysis Methodology for Business Planning

Comprehensive Analysis Methodology for Business Planning

ISBN13: 9781799880738|ISBN10: 1799880737|ISBN13 Softcover: 9781799880745|EISBN13: 9781799880752
DOI: 10.4018/978-1-7998-8073-8.ch008
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MLA

James McKee. "Comprehensive Analysis Methodology for Business Planning." Critical Analysis and Architecture for Strategic Business Planning, IGI Global, 2022, pp.194-234. https://doi.org/10.4018/978-1-7998-8073-8.ch008

APA

J. McKee (2022). Comprehensive Analysis Methodology for Business Planning. IGI Global. https://doi.org/10.4018/978-1-7998-8073-8.ch008

Chicago

James McKee. "Comprehensive Analysis Methodology for Business Planning." In Critical Analysis and Architecture for Strategic Business Planning. Hershey, PA: IGI Global, 2022. https://doi.org/10.4018/978-1-7998-8073-8.ch008

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Abstract

This chapter uses the normative research methodology to review the literature for business research and analysis to search for a set of tools that can provide a comprehensive analysis methodology. The investigation of competitive advantage follows the dynamic capability of the subjective approach to the resource-based view (RBV). This view needs to establish the current position of the company's resources in the context of the surrounding environment to develop a clear understanding of the current competitive status of the organisation. The best practice of suggestions from the literature will be gathered into a proposal for a systematic research and analysis methodology governed by an information policy. A formal information project is suggested to collect and store the required information and to use a formalized set of visualization tools to provide an evolving holistic picture of the information leading to the architectural blueprint.

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