Enterprise Investing in Remote Access Technology: The Prudential Fox Roach/Trident Case

Enterprise Investing in Remote Access Technology: The Prudential Fox Roach/Trident Case

Stephen J. Andriole
ISBN13: 9781605660189|ISBN10: 1605660183|EISBN13: 9781605660196
DOI: 10.4018/978-1-60566-018-9.ch005
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MLA

Stephen J. Andriole. "Enterprise Investing in Remote Access Technology: The Prudential Fox Roach/Trident Case." Technology Due Diligence: Best Practices for Chief Information Officers, Venture Capitalists, and Technology Vendors, IGI Global, 2009, pp.157-174. https://doi.org/10.4018/978-1-60566-018-9.ch005

APA

S. Andriole (2009). Enterprise Investing in Remote Access Technology: The Prudential Fox Roach/Trident Case. IGI Global. https://doi.org/10.4018/978-1-60566-018-9.ch005

Chicago

Stephen J. Andriole. "Enterprise Investing in Remote Access Technology: The Prudential Fox Roach/Trident Case." In Technology Due Diligence: Best Practices for Chief Information Officers, Venture Capitalists, and Technology Vendors. Hershey, PA: IGI Global, 2009. https://doi.org/10.4018/978-1-60566-018-9.ch005

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Abstract

This is a case of enterprise investing in a specific technology to improve the way its employees communicate and transact business with their customers. The company involved was Prudential Fox Roach/Trident (PFRT) realtors, an independently owned and operated member of the Prudential Real Estate Affiliate, Inc. PFRT is the fourth-largest provider of real estate services in the U.S., with nearly $16 billion in annual sales. The company operates 70 offices in the Pennsylvania, Delaware, and New Jersey area; there are 900 employees. Prudential Fox & Roach/Trident also contracts with more than 3,300 independent sales agents who work on commission. These agents were the focus of the technology investment.

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