Leadership for Sustainability: Connecting Corporate Responsibility Reporting and Strategy

Leadership for Sustainability: Connecting Corporate Responsibility Reporting and Strategy

Nikolina Markota Vukić, Mislav Ante Omazić, Mirjana Pejic-Bach, Ana Aleksić, Jovana Zoroja
Copyright: © 2022 |Pages: 23
ISBN13: 9781668455906|ISBN10: 1668455900|EISBN13: 9781668455913
DOI: 10.4018/978-1-6684-5590-6.ch094
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MLA

Markota Vukić, Nikolina, et al. "Leadership for Sustainability: Connecting Corporate Responsibility Reporting and Strategy." Research Anthology on Developing Socially Responsible Businesses, edited by Information Resources Management Association, IGI Global, 2022, pp. 1921-1943. https://doi.org/10.4018/978-1-6684-5590-6.ch094

APA

Markota Vukić, N., Omazić, M. A., Pejic-Bach, M., Aleksić, A., & Zoroja, J. (2022). Leadership for Sustainability: Connecting Corporate Responsibility Reporting and Strategy. In I. Management Association (Ed.), Research Anthology on Developing Socially Responsible Businesses (pp. 1921-1943). IGI Global. https://doi.org/10.4018/978-1-6684-5590-6.ch094

Chicago

Markota Vukić, Nikolina, et al. "Leadership for Sustainability: Connecting Corporate Responsibility Reporting and Strategy." In Research Anthology on Developing Socially Responsible Businesses, edited by Information Resources Management Association, 1921-1943. Hershey, PA: IGI Global, 2022. https://doi.org/10.4018/978-1-6684-5590-6.ch094

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Abstract

This chapter describes how and why normative justification for corporate responsibility has been replaced with business case thinking. Modern organizations do link their non-financial reports to strategy because corporate responsibility is seen as a source of competitive advantage, growth, motivation, and innovation. Non-financial reporting potentiates companies to understand, learn, and redefine their social and environmental impacts and its cost; how to minimize both impact and cost; and how to capitalize on challenges that management face on a daily basis. The connection between CR strategy and non-financial reporting is described along with how it is relevant for the successful business of modern organizations. By improving CR strategies and developing unique non-financial reporting, organizations can be more effective and efficient in the local community, which will positively reflect on their business model and in achieving higher sustainability levels.

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