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Internet Shopping Model and Customer Perceptions: A Study of UK Supermarkets

Internet Shopping Model and Customer Perceptions: A Study of UK Supermarkets

Xianzhong M. Xu, Martyn Roberts
Copyright: © 2004 |Pages: 17
ISBN13: 9781591402497|ISBN10: 1591402492|EISBN13: 9781591402503
DOI: 10.4018/978-1-59140-249-7.ch004
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MLA

Xu, Xianzhong M., and Martyn Roberts. "Internet Shopping Model and Customer Perceptions: A Study of UK Supermarkets." The Social and Cognitive Impacts of e-Commerce on Modern Organizations, edited by Mehdi Khosrow-Pour, D.B.A., IGI Global, 2004, pp. 73-89. https://doi.org/10.4018/978-1-59140-249-7.ch004

APA

Xu, X. M. & Roberts, M. (2004). Internet Shopping Model and Customer Perceptions: A Study of UK Supermarkets. In M. Khosrow-Pour, D.B.A. (Ed.), The Social and Cognitive Impacts of e-Commerce on Modern Organizations (pp. 73-89). IGI Global. https://doi.org/10.4018/978-1-59140-249-7.ch004

Chicago

Xu, Xianzhong M., and Martyn Roberts. "Internet Shopping Model and Customer Perceptions: A Study of UK Supermarkets." In The Social and Cognitive Impacts of e-Commerce on Modern Organizations, edited by Mehdi Khosrow-Pour, D.B.A., 73-89. Hershey, PA: IGI Global, 2004. https://doi.org/10.4018/978-1-59140-249-7.ch004

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Abstract

A major growth area in electronic commerce (EC) is organisations that directly interact with their customers (Business to Consumer EC). The supermarket sector is at the forefront of this development. However, it has been widely reported that e-retailing for grocery shopping, for example, Webvan, particularly in the U.S., has not been successful. Little empirical evidence is documented to reveal whether customers shopping patterns have significantly changed toward Internet shopping. By using a case study approach and a questionnaire survey, this study reports the Internet shopping models adopted by the major UK supermarkets, and examines consumer shopping behaviour and their attitudes toward the Internet for grocery shopping.

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