MLA
Matemba, Elizabeth D., et al. "Consumers' Stickiness to Mobile Payment Applications: An Empirical Study of WeChat Wallet." Research Anthology on Social Media Advertising and Building Consumer Relationships, edited by Information Resources Management Association, IGI Global, 2022, pp. 731-756. https://doi.org/10.4018/978-1-6684-6287-4.ch041
APA
Matemba, E. D., Li, G., & Maiseli, B. J. (2022). Consumers' Stickiness to Mobile Payment Applications: An Empirical Study of WeChat Wallet. In I. Management Association (Ed.), Research Anthology on Social Media Advertising and Building Consumer Relationships (pp. 731-756). IGI Global. https://doi.org/10.4018/978-1-6684-6287-4.ch041
Chicago
Matemba, Elizabeth D., Guoxin Li, and Baraka J. Maiseli. "Consumers' Stickiness to Mobile Payment Applications: An Empirical Study of WeChat Wallet." In Research Anthology on Social Media Advertising and Building Consumer Relationships, edited by Information Resources Management Association, 731-756. Hershey, PA: IGI Global, 2022. https://doi.org/10.4018/978-1-6684-6287-4.ch041
Export Reference