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Fixing the SIC: Preventing and Managing Self-Inflicted Crises

Fixing the SIC: Preventing and Managing Self-Inflicted Crises

Andrew S. Pyle
Copyright: © 2023 |Pages: 16
ISBN13: 9781668471456|ISBN10: 1668471450|EISBN13: 9781668471463
DOI: 10.4018/978-1-6684-7145-6.ch024
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MLA

Pyle, Andrew S. "Fixing the SIC: Preventing and Managing Self-Inflicted Crises." Research Anthology on Managing Crisis and Risk Communications, edited by Information Resources Management Association, IGI Global, 2023, pp. 460-475. https://doi.org/10.4018/978-1-6684-7145-6.ch024

APA

Pyle, A. S. (2023). Fixing the SIC: Preventing and Managing Self-Inflicted Crises. In I. Management Association (Ed.), Research Anthology on Managing Crisis and Risk Communications (pp. 460-475). IGI Global. https://doi.org/10.4018/978-1-6684-7145-6.ch024

Chicago

Pyle, Andrew S. "Fixing the SIC: Preventing and Managing Self-Inflicted Crises." In Research Anthology on Managing Crisis and Risk Communications, edited by Information Resources Management Association, 460-475. Hershey, PA: IGI Global, 2023. https://doi.org/10.4018/978-1-6684-7145-6.ch024

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Abstract

Social media platforms provide channels for both individuals and organizations to engage with global audiences. A successful social media message can reach millions and shape the way the public views a particular person, group, or cause. As organizations become more engaged with the public through social media platforms, a new area of organizational risk has also developed. It is possible for an organization to create a self-inflicted crisis through the unintentional transmission of a poorly worded or ill-conceived social media message. This type of self-induced crisis event creates organizational conflict that must be managed quickly. This chapter explores three cases of organizational conflict resulting from self-inflicted crisis events. All three events caused major conversations to erupt on social media platforms. The author examines the social media-based communication practices of three organizations and draws lessons from both successes and failures for how organizations should respond to self-inflicted crises.

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