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Digital Transformation and Innovation Management: The Case of Small-Medium Enterprises in Lebanon

Digital Transformation and Innovation Management: The Case of Small-Medium Enterprises in Lebanon

Khodor Shatila, Suha Jalloul
Copyright: © 2022 |Pages: 19
ISBN13: 9781799897644|ISBN10: 1799897648|EISBN13: 9781799897651
DOI: 10.4018/978-1-7998-9764-4.ch012
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MLA

Shatila, Khodor, and Suha Jalloul. "Digital Transformation and Innovation Management: The Case of Small-Medium Enterprises in Lebanon." Handbook of Research on Digital Transformation Management and Tools, edited by Richard Pettinger, et al., IGI Global, 2022, pp. 265-283. https://doi.org/10.4018/978-1-7998-9764-4.ch012

APA

Shatila, K. & Jalloul, S. (2022). Digital Transformation and Innovation Management: The Case of Small-Medium Enterprises in Lebanon. In R. Pettinger, B. Gupta, A. Roja, & D. Cozmiuc (Eds.), Handbook of Research on Digital Transformation Management and Tools (pp. 265-283). IGI Global. https://doi.org/10.4018/978-1-7998-9764-4.ch012

Chicago

Shatila, Khodor, and Suha Jalloul. "Digital Transformation and Innovation Management: The Case of Small-Medium Enterprises in Lebanon." In Handbook of Research on Digital Transformation Management and Tools, edited by Richard Pettinger, et al., 265-283. Hershey, PA: IGI Global, 2022. https://doi.org/10.4018/978-1-7998-9764-4.ch012

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Abstract

Transformational entrepreneurship refers to the capacity of entrepreneurs to deal with global difficulties, such as the current economic crisis, to enhance the well-being of their local communities. Digital technologies have impacted the connection between entrepreneurs and small and medium-sized enterprises (SMEs). The survey was distributed online using Google forms between December 2021 and February 2022. The target population for the study included entrepreneurs owning small-medium enterprises in Lebanon. Additionally, the sample that is used for this study is 270 entrepreneurs (N=270). As a result, this study contributes to the body of knowledge by examining the relationship between technical preparedness and market expansion and the investigation and use of that technology. Understanding the relationship between macro-level policy changes and the national level is essential. Ultimately, the findings might help encourage developing and implementing cutting-edge technology-driven business strategies.

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