Strengthening of Financial Profiles in Latin America: From the Lack of Interest to the Proposal of a Web Platform for Remote Advice

Strengthening of Financial Profiles in Latin America: From the Lack of Interest to the Proposal of a Web Platform for Remote Advice

Asdrúbal López-Chau, Laura Angélica Décaro-Santiago, Valentin Trujillo-Mora, Felipe Casto-Medina, Elvira Ivone González Jaimes, Rafael Rojas-Hernández, Maria Guadalupe Soriano-Hernández
ISBN13: 9781668456248|ISBN10: 1668456249|ISBN13 Softcover: 9781668456286|EISBN13: 9781668456255
DOI: 10.4018/978-1-6684-5624-8.ch013
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MLA

López-Chau, Asdrúbal, et al. "Strengthening of Financial Profiles in Latin America: From the Lack of Interest to the Proposal of a Web Platform for Remote Advice." Handbook of Research on Applied Artificial Intelligence and Robotics for Government Processes, edited by David Valle-Cruz, et al., IGI Global, 2023, pp. 281-309. https://doi.org/10.4018/978-1-6684-5624-8.ch013

APA

López-Chau, A., Décaro-Santiago, L. A., Trujillo-Mora, V., Casto-Medina, F., González Jaimes, E. I., Rojas-Hernández, R., & Soriano-Hernández, M. G. (2023). Strengthening of Financial Profiles in Latin America: From the Lack of Interest to the Proposal of a Web Platform for Remote Advice. In D. Valle-Cruz, N. Plata-Cesar, & J. González-Ruíz (Eds.), Handbook of Research on Applied Artificial Intelligence and Robotics for Government Processes (pp. 281-309). IGI Global. https://doi.org/10.4018/978-1-6684-5624-8.ch013

Chicago

López-Chau, Asdrúbal, et al. "Strengthening of Financial Profiles in Latin America: From the Lack of Interest to the Proposal of a Web Platform for Remote Advice." In Handbook of Research on Applied Artificial Intelligence and Robotics for Government Processes, edited by David Valle-Cruz, Nely Plata-Cesar, and Jacobo Leonardo González-Ruíz, 281-309. Hershey, PA: IGI Global, 2023. https://doi.org/10.4018/978-1-6684-5624-8.ch013

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Abstract

The financial profile of natural and legal persons allows financial institutions and financial services companies to identify the level of default of credit applicants. In this way, maintaining a healthy financial profile is derived from a positive history and status, the result of good financial decisions. In Latin America, the vast majority of people pay little attention to strengthening this type of profile, and it is a subject that is rarely addressed on the most popular social media platforms. In this chapter, a search for opinions of Latin Americans regarding the financial profile on the Twitter social network was made, finding that there is a very small number of responses to publications on this topic. Therefore, a web platform is proposed to provide advice on this important issue. The general design of a module for text analysis using sentiment analysis and machine learning techniques is also proposed.

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