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Understanding Digital Transformation: The Indonesian MSME Perspective

Understanding Digital Transformation: The Indonesian MSME Perspective

Hilarion Hamjen, Vience Mutiara Rumata, Marudur Pandapotan Damanik, Ashwin Sasongko Sastrobroto
Copyright: © 2023 |Pages: 25
ISBN13: 9781668458495|ISBN10: 1668458497|EISBN13: 9781668458501
DOI: 10.4018/978-1-6684-5849-5.ch012
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MLA

Hamjen, Hilarion, et al. "Understanding Digital Transformation: The Indonesian MSME Perspective." Handbook of Research on Artificial Intelligence and Knowledge Management in Asia’s Digital Economy, edited by Patricia Ordóñez de Pablos, et al., IGI Global, 2023, pp. 198-222. https://doi.org/10.4018/978-1-6684-5849-5.ch012

APA

Hamjen, H., Rumata, V. M., Damanik, M. P., & Sastrobroto, A. S. (2023). Understanding Digital Transformation: The Indonesian MSME Perspective. In P. Ordóñez de Pablos, X. Zhang, & M. Almunawar (Eds.), Handbook of Research on Artificial Intelligence and Knowledge Management in Asia’s Digital Economy (pp. 198-222). IGI Global. https://doi.org/10.4018/978-1-6684-5849-5.ch012

Chicago

Hamjen, Hilarion, et al. "Understanding Digital Transformation: The Indonesian MSME Perspective." In Handbook of Research on Artificial Intelligence and Knowledge Management in Asia’s Digital Economy, edited by Patricia Ordóñez de Pablos, Xi Zhang, and Mohammad Nabil Almunawar, 198-222. Hershey, PA: IGI Global, 2023. https://doi.org/10.4018/978-1-6684-5849-5.ch012

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Abstract

Indonesia is one of the countries with significant digital potencies. The government issues strategic programs to accelerate digital infrastructure, human resource development, and technological adoption in strategic sectors. As the most critical contributor to the Indonesian national economy, MSMEs are one of the priority sectors. The government aims to increase the number of MSMEs to be 'onboard go digital'. Yet, digital adoption in this industry is sluggish. Digital transformation in MSMEs is not just as simple as introducing an e-commerce platform to expand their business. But it means altering and developing the whole business process digitally. This chapter is dedicated to illustrating Indonesian MSMEs' perspectives toward digital transformation in three main discussions: 1) responding to digital transformation (organizational inertia and knowledge), 2) the need for leveraging digital skills, and 3) technology beyond e-commerce platforms.

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