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Mobile Social Web: Opportunities and Drawbacks

Mobile Social Web: Opportunities and Drawbacks

Thorsten Caus, Stefan Christmann
Copyright: © 2010 |Pages: 11
ISBN13: 9781605663685|ISBN10: 1605663689|EISBN13: 9781605663692
DOI: 10.4018/978-1-60566-368-5.ch002
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MLA

Caus, Thorsten, and Stefan Christmann. "Mobile Social Web: Opportunities and Drawbacks." Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends, edited by Tatyana Dumova and Richard Fiordo, IGI Global, 2010, pp. 11-21. https://doi.org/10.4018/978-1-60566-368-5.ch002

APA

Caus, T. & Christmann, S. (2010). Mobile Social Web: Opportunities and Drawbacks. In T. Dumova & R. Fiordo (Eds.), Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends (pp. 11-21). IGI Global. https://doi.org/10.4018/978-1-60566-368-5.ch002

Chicago

Caus, Thorsten, and Stefan Christmann. "Mobile Social Web: Opportunities and Drawbacks." In Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends, edited by Tatyana Dumova and Richard Fiordo, 11-21. Hershey, PA: IGI Global, 2010. https://doi.org/10.4018/978-1-60566-368-5.ch002

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Abstract

As mobile Internet usage continues to grow, the phenomenon of accessing online communities through mobile devices draws researchers’ attention. Statistics show that close to 60 percent of all mobile Internet traffic worldwide is related to the use of mobile social networks. In this chapter, the mobile social web is defined, categories of mobile communities explained, and success factors and drawbacks discussed from the technical, social, and economic perspectives. Challenges, including low transmission rates, changes in usage patterns, search for new revenue sources, as well as the need for development of original mobile web content and applications are addressed. The technical requirements for the mobile use of online communities are identified. The chapter closes with a summary of potential economic and social prospects of the emerging mobile social web.

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