The Past, Present, and Future of Podcasting

The Past, Present, and Future of Podcasting

Joseph E. Burns
ISBN13: 9781605663685|ISBN10: 1605663689|EISBN13: 9781605663692
DOI: 10.4018/978-1-60566-368-5.ch006
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MLA

Burns, Joseph E. "The Past, Present, and Future of Podcasting." Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends, edited by Tatyana Dumova and Richard Fiordo, IGI Global, 2010, pp. 56-66. https://doi.org/10.4018/978-1-60566-368-5.ch006

APA

Burns, J. E. (2010). The Past, Present, and Future of Podcasting. In T. Dumova & R. Fiordo (Eds.), Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends (pp. 56-66). IGI Global. https://doi.org/10.4018/978-1-60566-368-5.ch006

Chicago

Burns, Joseph E. "The Past, Present, and Future of Podcasting." In Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends, edited by Tatyana Dumova and Richard Fiordo, 56-66. Hershey, PA: IGI Global, 2010. https://doi.org/10.4018/978-1-60566-368-5.ch006

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Abstract

Thanks to the friendship of an XML programmer and an ex-MTV video jock, the first podcast took place in July of 2003 by automatically streaming a single audio file half way around the world. Four months later Apple Computer, Inc. proved that its personal listening device, the iPod, could synch with a new program called iTunes and download files using the same technology. Since then podcasting has grown at a remarkable rate. In 2007, over 65 million people had used an RSS feed to download a podcast. Literally, millions of podcasts are currently available covering every topic imaginable. The broadcast media have begun to use podcasting as a method of time shifting programming. Educators are using podcasting for reaching out to students. Businesses are using podcasting as a marketing tool. Music artists are using the format to promote themselves and sell their records. The commercial future of podcasting appears to be in the area of advertising and broadcasting.

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