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Personal Blogging: Individual Differences and Motivations

Personal Blogging: Individual Differences and Motivations

Rosanna E. Guadagno, Cassie A. Eno, Bradley M. Okdie
Copyright: © 2010 |Pages: 10
ISBN13: 9781605663685|ISBN10: 1605663689|EISBN13: 9781605663692
DOI: 10.4018/978-1-60566-368-5.ch026
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MLA

Guadagno, Rosanna E., et al. "Personal Blogging: Individual Differences and Motivations." Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends, edited by Tatyana Dumova and Richard Fiordo, IGI Global, 2010, pp. 292-301. https://doi.org/10.4018/978-1-60566-368-5.ch026

APA

Guadagno, R. E., Eno, C. A., & Okdie, B. M. (2010). Personal Blogging: Individual Differences and Motivations. In T. Dumova & R. Fiordo (Eds.), Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends (pp. 292-301). IGI Global. https://doi.org/10.4018/978-1-60566-368-5.ch026

Chicago

Guadagno, Rosanna E., Cassie A. Eno, and Bradley M. Okdie. "Personal Blogging: Individual Differences and Motivations." In Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends, edited by Tatyana Dumova and Richard Fiordo, 292-301. Hershey, PA: IGI Global, 2010. https://doi.org/10.4018/978-1-60566-368-5.ch026

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Abstract

The present chapter examines current research of blogging practices; it focuses on the personal blog, a blog created and maintained by an individual and not used for financial or occupational gain. The authors maintain that individual difference factors, such as personality and gender, may contribute to differences in likelihood to blog, motivation to blog, and blog content. The authors argue that the same factors that allow for differentiation of individuals in more classic self-expressive communication modalities (e.g., journaling) may also delineate individuals in new modes of online communication and self-expression. However, these factors may manifest themselves differently over more contemporary methods of self-expression and communication. The authors conclude that bloggers and blog readership appear to be steadily growing, making this area of online self-expression increasingly deserving of scientific inquiry.

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