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M-Government for Education: Assessing Students’ Preferences for Mobile Campus Services

M-Government for Education: Assessing Students’ Preferences for Mobile Campus Services

Diana Ishmatova, Yuri V. Fedotov
Copyright: © 2010 |Volume: 2 |Issue: 2 |Pages: 21
ISSN: 1941-627X|EISSN: 1941-6288|EISBN13: 9781609604073|DOI: 10.4018/jesma.2010040102
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MLA

Ishmatova, Diana, and Yuri V. Fedotov. "M-Government for Education: Assessing Students’ Preferences for Mobile Campus Services." IJESMA vol.2, no.2 2010: pp.17-37. http://doi.org/10.4018/jesma.2010040102

APA

Ishmatova, D. & Fedotov, Y. V. (2010). M-Government for Education: Assessing Students’ Preferences for Mobile Campus Services. International Journal of E-Services and Mobile Applications (IJESMA), 2(2), 17-37. http://doi.org/10.4018/jesma.2010040102

Chicago

Ishmatova, Diana, and Yuri V. Fedotov. "M-Government for Education: Assessing Students’ Preferences for Mobile Campus Services," International Journal of E-Services and Mobile Applications (IJESMA) 2, no.2: 17-37. http://doi.org/10.4018/jesma.2010040102

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Abstract

The main challenges of studying user preferences are related to user uncertainty related to a lack of previous experience with m-Government services. This paper investigates user preferences for potential mobile campus services. It was conducted as a pilot survey with the goal to develop and test a measurement approach for revealing preferences for services that users haven’t yet experienced. The dataset used in this paper is taken from a contingent ranking survey carried out in February 2008, involving purposive sampling of third year university students pursuing a bachelor’s degree at the Graduate School of Management, St. Petersburg State University. Numerical estimations reflecting the importance of services and content features were derived using ASPID-methodology (Analysis and Synthesis of Parameters under Information Deficiency), the main advantage of which lies in its ability to work accurately with different types of uncertain information on weight-coefficients.

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