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Creative and Visualization Tools in Context of Design

Creative and Visualization Tools in Context of Design

Mamata N. Rao
Copyright: © 2011 |Pages: 20
ISBN13: 9781615206179|ISBN10: 1615206175|EISBN13: 9781615206186
DOI: 10.4018/978-1-61520-617-9.ch008
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MLA

Rao, Mamata N. "Creative and Visualization Tools in Context of Design." Handbook of Research on Trends in Product Design and Development: Technological and Organizational Perspectives, edited by Arlindo Silva and Ricardo Simoes, IGI Global, 2011, pp. 139-158. https://doi.org/10.4018/978-1-61520-617-9.ch008

APA

Rao, M. N. (2011). Creative and Visualization Tools in Context of Design. In A. Silva & R. Simoes (Eds.), Handbook of Research on Trends in Product Design and Development: Technological and Organizational Perspectives (pp. 139-158). IGI Global. https://doi.org/10.4018/978-1-61520-617-9.ch008

Chicago

Rao, Mamata N. "Creative and Visualization Tools in Context of Design." In Handbook of Research on Trends in Product Design and Development: Technological and Organizational Perspectives, edited by Arlindo Silva and Ricardo Simoes, 139-158. Hershey, PA: IGI Global, 2011. https://doi.org/10.4018/978-1-61520-617-9.ch008

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Abstract

The chapter in the broader sense will look in the area of creativity, creative process, and creative product. Specifically we shall look at the aspects of a creative product, discuss on thought process of the designers with focus on creative and visualization tools. Creative tools will be looked in context of changing mindset or assumptions, redefining problems, developing ideational fluency and bringing flexibility in thinking. Visualization tools such as sketches, storyboards, rough models, developing scenarios for the usage of proposed concepts etc will be discussed in parallel to creative tools serving as aids to externalize thought processes. Creative and visualization tools complement each other in enhancing the designer’s creativity as well as help them come out of the stuckness feeling that they encounter while addressing design problems. Practicing the tools rather than being aware of them is important and the chapter will demonstrate the application of these tools with examples.

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