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The Competitive Growth Pattern of Mobile Telecommunications in Korea

The Competitive Growth Pattern of Mobile Telecommunications in Korea

Moon-Soo Kim, Sungjoo Lee
Copyright: © 2011 |Pages: 18
ISBN13: 9781616928186|ISBN10: 1616928182|EISBN13: 9781616928209
DOI: 10.4018/978-1-61692-818-6.ch002
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MLA

Kim, Moon-Soo, and Sungjoo Lee. "The Competitive Growth Pattern of Mobile Telecommunications in Korea." Mobile Information Communication Technologies Adoption in Developing Countries: Effects and Implications, edited by Ahmed Gad Abdel-Wahab and Ahmed Ahmed A. El-Masry, IGI Global, 2011, pp. 18-35. https://doi.org/10.4018/978-1-61692-818-6.ch002

APA

Kim, M. & Lee, S. (2011). The Competitive Growth Pattern of Mobile Telecommunications in Korea. In A. Abdel-Wahab & A. El-Masry (Eds.), Mobile Information Communication Technologies Adoption in Developing Countries: Effects and Implications (pp. 18-35). IGI Global. https://doi.org/10.4018/978-1-61692-818-6.ch002

Chicago

Kim, Moon-Soo, and Sungjoo Lee. "The Competitive Growth Pattern of Mobile Telecommunications in Korea." In Mobile Information Communication Technologies Adoption in Developing Countries: Effects and Implications, edited by Ahmed Gad Abdel-Wahab and Ahmed Ahmed A. El-Masry, 18-35. Hershey, PA: IGI Global, 2011. https://doi.org/10.4018/978-1-61692-818-6.ch002

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Abstract

This study focuses on two perspectives from the competition between technologies and the change of market structure in terms of the number of operators in mobile service market. On the promise that the competition between the heterogeneous technologies as well as between the mobile service operators is a core driver of rapid diffusion, a diffusion model that can describe such two types of competition is proposed and further applied to the Korean mobile service case to examine the demand diffusion patterns of service and its characteristics. Through the empirical study on Korean mobile market, we investigate not only the effects on demand diffusion patterns by the competition between technologies and operators, but also strategic implications for the service providers and the policy-makers.

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