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Digital Marketplaces as a Viable Model for SME Networking

Digital Marketplaces as a Viable Model for SME Networking

Valentina Ndou, Nezha Sadguy
Copyright: © 2011 |Pages: 13
ISBN13: 9781616928803|ISBN10: 1616928808|EISBN13: 9781616928827
DOI: 10.4018/978-1-61692-880-3.ch008
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MLA

Ndou, Valentina, and Nezha Sadguy. "Digital Marketplaces as a Viable Model for SME Networking." E-Business Issues, Challenges and Opportunities for SMEs: Driving Competitiveness, edited by Maria Manuela Cruz-Cunha and João Varajão, IGI Global, 2011, pp. 118-130. https://doi.org/10.4018/978-1-61692-880-3.ch008

APA

Ndou, V. & Sadguy, N. (2011). Digital Marketplaces as a Viable Model for SME Networking. In M. Cruz-Cunha & J. Varajão (Eds.), E-Business Issues, Challenges and Opportunities for SMEs: Driving Competitiveness (pp. 118-130). IGI Global. https://doi.org/10.4018/978-1-61692-880-3.ch008

Chicago

Ndou, Valentina, and Nezha Sadguy. "Digital Marketplaces as a Viable Model for SME Networking." In E-Business Issues, Challenges and Opportunities for SMEs: Driving Competitiveness, edited by Maria Manuela Cruz-Cunha and João Varajão, 118-130. Hershey, PA: IGI Global, 2011. https://doi.org/10.4018/978-1-61692-880-3.ch008

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Abstract

In the networked world supply chain, integration and networking is being echoed in various industries as a strategic imperative solution for firms. Firms are recognizing the power of the Internet as a platform for creating different forms of relationships and collaborations aimed to enhance value and achieve a sustainable competitive advantage. Digital Marketplaces represent one of the most powerful solutions adopted by firms to manage their supply chains and to support the networking practices among firms, especially among SMEs. In fact they enable firms to more efficiently buy, sell, and manage their supply chain processes on a global scale. However, SMEs Supply chains may differ in the modalities of coordination and collaboration, in the intensity of relations between actor and more specifically in the technological infrastructure and competencies available. These factors may affect the success of digital marketplaces and their potentialities for firms networking. The authors suggest that digital marketplaces could provide a viable model for SME networking; however, successful path toward networking requires a harmonization of digital marketplace business model with supply chain characteristics.

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