Technology Related Trust Issues in SME B2B E-Commerce

Technology Related Trust Issues in SME B2B E-Commerce

ISSN: 1935-5661|EISSN: 1935-567X|EISBN13: 9781613507506|DOI: 10.4018/jicthd.2011100103
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MLA

Kumar, Muneesh, et al. "Technology Related Trust Issues in SME B2B E-Commerce." IJICTHD vol.3, no.4 2011: pp.31-46. http://doi.org/10.4018/jicthd.2011100103

APA

Kumar, M., Sareen, M., & Chhabra, S. (2011). Technology Related Trust Issues in SME B2B E-Commerce. International Journal of Information Communication Technologies and Human Development (IJICTHD), 3(4), 31-46. http://doi.org/10.4018/jicthd.2011100103

Chicago

Kumar, Muneesh, Mamta Sareen, and Susheel Chhabra. "Technology Related Trust Issues in SME B2B E-Commerce," International Journal of Information Communication Technologies and Human Development (IJICTHD) 3, no.4: 31-46. http://doi.org/10.4018/jicthd.2011100103

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Abstract

There is increasing evidence that e-commerce adoption among SMEs is expanding rapidly. In spite of that, SMEs, particularly in developing countries, have not been able to adequately benefit from the new opportunities offered by e-commerce technologies. Previous studies have identified lack of trust as one of the major hurdles in achieving the potential benefits by the SMEs. This paper identifies technology-related trust issues that need to be addressed while building e-commerce infrastructure for SMEs. The evidence offered in the paper is based on a survey of the relevant practices regarding deployment and effective implementation of relevant technology tools to address these issues and enhance the levels of trust in e-commerce infrastructure. The paper also examines the relationship between the perceived level of trust and the level of assurance in respect of various technology-related trust issues. The paper suggests an approach of collaboration among the SMEs while building the e-commerce infrastructure and focusing their attention on the technology-related trust issues.

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