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Sociocognitive Inquiry

Sociocognitive Inquiry

Brian R. Gaines, Mildred L. G. Shaw
ISBN13: 9781613505137|ISBN10: 1613505132|EISBN13: 9781613505144
DOI: 10.4018/978-1-61350-513-7.ch003
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MLA

Gaines, Brian R., and Mildred L. G. Shaw. "Sociocognitive Inquiry." Social Network Mining, Analysis, and Research Trends: Techniques and Applications, edited by I-Hsien Ting, et al., IGI Global, 2012, pp. 35-55. https://doi.org/10.4018/978-1-61350-513-7.ch003

APA

Gaines, B. R. & Shaw, M. L. (2012). Sociocognitive Inquiry. In I. Ting, T. Hong, & L. Wang (Eds.), Social Network Mining, Analysis, and Research Trends: Techniques and Applications (pp. 35-55). IGI Global. https://doi.org/10.4018/978-1-61350-513-7.ch003

Chicago

Gaines, Brian R., and Mildred L. G. Shaw. "Sociocognitive Inquiry." In Social Network Mining, Analysis, and Research Trends: Techniques and Applications, edited by I-Hsien Ting, Tzung-Pei Hong, and Leon Shyue-Liang Wang, 35-55. Hershey, PA: IGI Global, 2012. https://doi.org/10.4018/978-1-61350-513-7.ch003

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Abstract

This chapter describes techniques for sociocognitive inquiry based on conceptual grid elicitation and analysis using web-based tools, such as WebGrid, which are designed to elicit conceptual models from those participating in a networked community. These techniques provide an interactive web-based experience with immediate payback from online graphic analysis, that provides an attractive alternative to, or component of, conventional web-based surveys. In particular, they support targeted follow-up studies based on passive data mining of the by-products of web-based community activities, allowing the phenomena modeled through data mining to be investigated in greater depth. The foundations in cognitive sociology and psychology are briefly surveyed, a case study is provided to illustrate how web-based conceptual modeling services can be customized to integrate with a social networking site and support a focused study, and the implications for future research are discussed.

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