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Technology Related Trust Issues in SME B2B E-Commerce

Technology Related Trust Issues in SME B2B E-Commerce

Muneesh Kumar, Mamta Sareen, Susheel Chhabra
Copyright: © 2013 |Pages: 17
ISBN13: 9781466619579|ISBN10: 1466619570|EISBN13: 9781466619586
DOI: 10.4018/978-1-4666-1957-9.ch015
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MLA

Kumar, Muneesh, et al. "Technology Related Trust Issues in SME B2B E-Commerce." ICT Influences on Human Development, Interaction, and Collaboration, edited by Susheel Chhabra, IGI Global, 2013, pp. 243-259. https://doi.org/10.4018/978-1-4666-1957-9.ch015

APA

Kumar, M., Sareen, M., & Chhabra, S. (2013). Technology Related Trust Issues in SME B2B E-Commerce. In S. Chhabra (Ed.), ICT Influences on Human Development, Interaction, and Collaboration (pp. 243-259). IGI Global. https://doi.org/10.4018/978-1-4666-1957-9.ch015

Chicago

Kumar, Muneesh, Mamta Sareen, and Susheel Chhabra. "Technology Related Trust Issues in SME B2B E-Commerce." In ICT Influences on Human Development, Interaction, and Collaboration, edited by Susheel Chhabra, 243-259. Hershey, PA: IGI Global, 2013. https://doi.org/10.4018/978-1-4666-1957-9.ch015

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Abstract

There is increasing evidence that e-commerce adoption among SMEs is expanding rapidly. In spite of that, SMEs, particularly in developing countries, have not been able to adequately benefit from the new opportunities offered by e-commerce technologies. Previous studies have identified lack of trust as one of the major hurdles in achieving the potential benefits by the SMEs. This paper identifies technology-related trust issues that need to be addressed while building e-commerce infrastructure for SMEs. The evidence offered in the paper is based on a survey of the relevant practices regarding deployment and effective implementation of relevant technology tools to address these issues and enhance the levels of trust in e-commerce infrastructure. The paper also examines the relationship between the perceived level of trust and the level of assurance in respect of various technology-related trust issues. The paper suggests an approach of collaboration among the SMEs while building the e-commerce infrastructure and focusing their attention on the technology-related trust issues.

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