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Technology and culture: E-Commerce in China

Technology and culture: E-Commerce in China

Alev M. Efendioglu, Vincent F. Yip
Copyright: © 2005 |Pages: 13
ISBN13: 9781591403630|ISBN10: 1591403634|EISBN13: 9781591403654
DOI: 10.4018/978-1-59140-363-0.ch014
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MLA

Efendioglu, Alev M., and Vincent F. Yip. "Technology and culture: E-Commerce in China." Digital Economy: Impacts, Influences and Challenges, edited by Harbhajan Kehal and Varinder Singh, IGI Global, 2005, pp. 273-285. https://doi.org/10.4018/978-1-59140-363-0.ch014

APA

Efendioglu, A. M. & Yip, V. F. (2005). Technology and culture: E-Commerce in China. In H. Kehal & V. Singh (Eds.), Digital Economy: Impacts, Influences and Challenges (pp. 273-285). IGI Global. https://doi.org/10.4018/978-1-59140-363-0.ch014

Chicago

Efendioglu, Alev M., and Vincent F. Yip. "Technology and culture: E-Commerce in China." In Digital Economy: Impacts, Influences and Challenges, edited by Harbhajan Kehal and Varinder Singh, 273-285. Hershey, PA: IGI Global, 2005. https://doi.org/10.4018/978-1-59140-363-0.ch014

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Abstract

The number of Internet users around the world has been steadily growing and this growth has provided the impetus and the opportunities for global and regional e-commerce. However, as with the Internet, different characteristics (infrastructure and socio-economic) of the local environment have created a significant level of variation in the acceptance and growth of e-commerce in different regions of the world. Our research focuses on the impact of these infrastructure and socio-economic factors on e-commerce development in China and the findings provide insights into the role of culture in e-commerce, and the factors that may impact a broader acceptance and development of e-commerce in China. In this chapter, we present and discuss our findings, and propose some strategies for success for e-commerce in China.

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