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Smartphone-Based Digital Government Model: The Case of the Beyaz Masa (White Table) App in Turkey

Smartphone-Based Digital Government Model: The Case of the Beyaz Masa (White Table) App in Turkey

Ronan de Kervenoael, Egemen Sekeralp
Copyright: © 2014 |Pages: 24
ISBN13: 9781466649002|ISBN10: 1466649003|EISBN13: 9781466649019
DOI: 10.4018/978-1-4666-4900-2.ch011
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MLA

de Kervenoael, Ronan, and Egemen Sekeralp. "Smartphone-Based Digital Government Model: The Case of the Beyaz Masa (White Table) App in Turkey." Technology Development and Platform Enhancements for Successful Global E-Government Design, edited by Kelvin Joseph Bwalya, IGI Global, 2014, pp. 204-227. https://doi.org/10.4018/978-1-4666-4900-2.ch011

APA

de Kervenoael, R. & Sekeralp, E. (2014). Smartphone-Based Digital Government Model: The Case of the Beyaz Masa (White Table) App in Turkey. In K. Bwalya (Ed.), Technology Development and Platform Enhancements for Successful Global E-Government Design (pp. 204-227). IGI Global. https://doi.org/10.4018/978-1-4666-4900-2.ch011

Chicago

de Kervenoael, Ronan, and Egemen Sekeralp. "Smartphone-Based Digital Government Model: The Case of the Beyaz Masa (White Table) App in Turkey." In Technology Development and Platform Enhancements for Successful Global E-Government Design, edited by Kelvin Joseph Bwalya, 204-227. Hershey, PA: IGI Global, 2014. https://doi.org/10.4018/978-1-4666-4900-2.ch011

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Abstract

M-Government services are now at the forefront of both user expectations and technology capabilities. Within the current setting, there is growing evidence that interoperability is becoming a key issue towards service sustainability. Thus, the objective of this chapter is to highlight the case of “Beyas Masa” – a Turkish application for infrastructure repair services. This application requires different stakeholders from different cultural background and geographically dispersed regions to work together. The major aim of this chapter to showcase experiences in as far as implementation and adoption of m-Government is concerned in the case of Turkey. The study utilizes the co-creation literature to investigate the factors influencing successful implementation of the Beyas Masa. This study reveals that initiatives are fragmented due to differences in the characteristics of the targeted audience, the marketing strategy, technology supply, distribution, and media utilized to promote its awareness. The chapter posits that in order to have affluent m-Government implementation in Turkey, it is important that many of the standalone applications are integrated to encourage interoperability and that socio-cultural behaviours should be re-shaped to encourage active engagement and interactive government service provisions that unlock the power of ICT.

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