Electronic Invoice Presentment and Payment: Decision Whether to Offer an EIPP Service

David Wright (The University of Ottawa- Telfer School of Management, Canada)
Copyright: © 2007 |Pages: 51
EISBN13: 9781605666068|DOI: 10.4018/ijcec.2007100103
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This case study describes marketing options, systems architecture, and strategies for an IT company to enter the market for B2B EIPP (business-to-business electronic invoice presentment and payment). The organization explores the possibility of developing EIPP software and offering an EIPP service in competition with other EIPP services. The advantages of EIPP to potential customers and to the organization itself are described together with the option of partnering with a bank to offer the service.
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