Formation of Managers of Biotechnology Companies: A “Presentual” (Presential and Virtual) Environment for Learning

María José Peset Gonzalez (Department of Business Economics, University Carlos III, Getafe, Spain) and César Ullastres García (Department of Business Innovation, EOI Business School, Madrid, Spain)
Copyright: © 2014 |Pages: 23
EISBN13: 9781466681927|DOI: 10.4018/jcit.2014100102
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Abstract

This teaching system was built on materials prepared by experts in biotechnology and management with the contribution of the students themselves, engendered by their discussions about real life based business situations. This system is fully supported by the resources available within the Moodle platform, especially the adaptability of content depending on the profile of the students. But this system goes beyond this. It promotes constant teacher-student and student-student interaction; it achieves this by using all the possibilities offered by the network, by using an approach that stimulates participation in different forums and recommends a series of scheduled tasks based upon the company they work for. The goal of this system is to organize and take advantage of all the available knowledge, and especially that which the students themselves build in each edition, so that the following edition participants can profit from it.
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