A Study of Eco-Friendly Supply Chain Management at Cement Industries of Chhattisgarh

Gazala Yasmin Ashraf (Disha Institute of Management and Technology, India)
Copyright: © 2012 |Pages: 157
EISBN13: 9781466617049|DOI: 10.4018/978-1-4666-0065-2.ch007
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India has experienced one of the fastest economic growth rates in the world which has been a dramatic driver in the nature and scale of impact on the country’s environment and natural resources. Environmental risks and problems are widening. The issues of managing environment impacts are capturing public attention. Modernization and technology up-gradation is a continuous process for any growing industry and is equally true for the cement industry. With increasing awareness of environmental protection worldwide, the green trend of conserving the Earth’s resources and protecting the environment is overwhelming, thereby exerting pressure on corporations in India. The pressure and drive accompanying globalization has prompted enterprises to improve their environmental performance (Zhu and Sarkis, 2006). Consequently, corporations have shown growing concern for the environment over the past ten years (Sheu, et al., 2005). The pressure on corporations to improve their environmental performances comes from globalization rather than localization (Sarkis and Tamarkin, 2005). Increasing environmental concern has gradually become part of the overall corporation culture and, in turn, has helped to reengineer the strategies of corporations (Madu, et al., 2002).
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