The Rating of Confusion in Supply Chain Dynamics in Food Business and Selecting the Most Ideal Capacity Strategy During COVID-19

Selçuk Korucuk (Giresun University, Turkey), Salih Memiş (Giresun University, Turkey), and Çağlar Karamaşa (Anadolu University, Turkey)
Copyright: © 2022 |Pages: 61
EISBN13: 9781668454107|DOI: 10.4018/978-1-7998-9140-6.ch003
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Abstract

Supply chain dynamics are seen as important components that directly affect supply chain performance, business processes, management functions, and efficiency for businesses. Every company in the supply chain needs other businesses to achieve the desired level of supply accurately, with the least cost and in an effective manner. Therefore, supply chain dynamics are seen as important components in terms of increasing competitiveness, increasing business performance, avoiding problems in workflows, and ensuring customer satisfaction, and also play critical roles in the provision of necessary information, materials, and services and improvement of process management. Also, capacity and capacity development strategies have vital importance, and firms need to apply right strategies in order to achieve success.In this study, it is aimed to rank the confusion in the supply chain dynamics and select the most ideal capacity strategy for food establishments with 10 or more employees operating in Giresun province during the COVID-19 process via SWARA and WASPAS methods.
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